Normally a recruitment ad requests that a job seeker send their resumes into a company’s applicant tracking system, a.k.a “the black hole.” To get out of the hole, you need to have a mind meld with the recruiter. That is, your resume needs to have the exact words on the recruiter’s mind as he or she starts to search for candidates. After you send your resume into the back hole, send it in via fax to the hiring manager so you can be sure that someone is going to see it and read it. You’ll have to find the hiring
manager via LinkedIn or the company’s website. If you get it wrong, no worries! The person you sent it to will send it to the correct person but you still get credit for trying.
She says having a weakness isn’t necessarily a bad thing. She coaches people on her website and her books to answer those kinds of questions intelligently.